WE HAVE EVOLVED ...

Lee Gerdes, Founder & CEO, began Brain State Technologies® (BST®) conceptually in 2000 and incorporated the company in 2004. BST grew substantially for sixteen years and evolved into an advanced neuro-technology and brand, called Cereset®, in 2017.
WE ARE NOW CERESET®
Cerebrum (Ce – brain) + reset = Cereset®
- new meaning
- new name
- new brand
Brainwave
Optimization
BST, developed and licensed to providers the first acoustic brain-mirroring process for the human brain, called Brainwave Optimization® (BWO®). Our process has evolved into what we call the BrainEcho® …
IS NOW CERESET
BRAINECHO
The BrainEcho® process provides:
- more advanced hardware
- more advanced software
- faster brain-mirroring
- longer-lasting results
BWO Providers
Over the past sixteen years, we have licensed our technology to an international network of independently owned and operated providers. We now offer franchises for Cereset Client Centers around the world …
ARE NOW Cereset Client Centers
- over 30 franchise locations to serve you
- receive same advanced process everywhere
HIRREM
HIRREM®, or High-resolution, Relational, Resonance-based Electroencephalic Mirroring® research has been going on for ten years and peer-reviewed papers have been published in Brain and Behavior, Journal of Neuroimaging, Frontiers in Public Health, Frontiers in Psychology, Military Medical Research, Experimental Brain Research, BMC Psychiatry, Sports Medicine Open, and The Journal of the North American Menopause Society.
IS NOW CERESET RESEARCH
Cereset Research™ builds upon a ten-year foundation:
- 13 peer-reviewed publications
- 78 abstracts and presentations
- 7 IRB approved clinical trials
- 700+ clinical trial participants

BST developed the first portable EEG brain-mirroring personal-use device for facilitating the balance of two key sets of lobes in the human brain. The device wea effective in helping people to sleep & mitigate stress.

Contact
Franchise Opportunities Available
Corporate Phone
Corporate EMail
Address
Corporate Headquarters - Suite 106
North Scottsdale Client Center - Suite 110
15150 North Hayden Road
Scottsdale, Arizona 85260